Thursday, 9 October 2008

Foreign Language ad

After an idea session with a good friend (Arthashasthra) earlier today, I thought to post two Bengali adverts. Both were directed by Mustafa Sarwar Farroukhi - a new-age director who has revolutionised "video fiction" - and amidst the depressingly global "character crunch" (as Bremner puts it), we need some fun entertainment!





Citycell Zoom (Internet) advert is a very clever (/irony) advert for the following reasons:


  • It was shot in Bangladesh, where nearly everything in day-to-day life seems to be uniquely chaotic. Thus, the happy-go-lucky foreign woman (Stella) decides to swim across the river after encountering an incomplete bridge.
  • She is going to Rup Nagar (The town of Beauty)!!!!
  • She meets her sweetheart Masud Rana (twisted tale from the classic Bengali version of 'James Bond', and is a popular read in Bangladesh; Masud Rana often has foreign girlfriends)

Now for the second ad - Freshgel (Mukh Safai)



Freshgel is humour/parody of melodramatic asian daytime soap operas. Some points to consider:

  • Materialistic Choudhury (the old man) is not happy for his son to wed the daughter, and has a filthy mouth for that matter
  • The mother of the girl (old woman) retorts, saying Choudhury needs to clean his breath before he splurs out any further jibberish
  • Freshgel does the trick ;-)

1 comment:

Anonymous said...

wikid :-)